An honest comparison.
Pirawna is a credible name with real strengths, and we respect what they have built. But if you would rather a senior team run your growth than manage it yourself, here is the fair, side-by-side read.
Book your free 30-min audit ↗The real questions are simple.
What do you need beyond Amazon, how do you want to be priced, and who actually does the work? Here is the honest breakdown, strengths included. Pirawna is a strong fit for a boutique, US-based Amazon agency focused on PPC, DSP, and listings. Shaazford is the better fit for brands that want eight channels run by a senior team, published flat pricing, no contracts, and a founder on every call.
What it is
Shaazford: full-service agency, managed. Pirawna: full-service agency, managed.
Starting price
Shaazford: $1,600/mo, published. Pirawna: quote-based.
Channels covered
Shaazford: 8 channels, fully managed. Pirawna: Amazon, Amazon DSP.
Contract
Shaazford: none, 30-day cancel. Pirawna: not public.
Founder access
Shaazford: yes, on strategy calls. Pirawna: boutique team access.
Who does the work
Shaazford: senior operator from day one. Pirawna: US in-house specialists.
We are not here to bash them.
Pirawna earned its reputation. If these strengths describe exactly what you need, they may be the right call. If you want a senior team running growth across every channel, keep reading.
Deep Amazon specialization
An integrated PPC, DSP, and listing approach aimed at conversion.
A 100% US-based in-house team
Praised for proactive communication and direct access to the people doing the work.
Established and stable
Founded in 2016 and private-equity backed, stable for the category.
Eight channels under one roof.
A senior operator and a founder on your account, at a published flat price with no contract.
Beyond Amazon
Walmart, Shopify and DTC, TikTok Shop, Google, Meta, Email and SMS, and AI-influencer content, all under one strategy.
Flat, published pricing
No percentage of ad spend that taxes you for winning.
No contracts
Month to month, 30-day notice. We earn the next month.
How we operate.
The senior strategist you meet runs your account, backed by specialists and a founder.
Senior from day one
A senior operator owns your account, never a rotating junior on a checklist.
Founder access
Our founders sit in your strategy calls.
AI content built in
UGC-style assets at $50 to $200 each, more volume at a fraction of the cost.
Both can move the needle on Amazon.
The difference is everything around it. Competitor details are based on publicly available information, June 2026, and should be re-verified periodically.
Amazon full-service management
Shaazford: yes. Pirawna: yes.
Amazon PPC and DSP
Shaazford: yes. Pirawna: yes.
Amazon SEO and listing optimization
Shaazford: yes. Pirawna: yes.
Design and A+ content
Shaazford: yes. Pirawna: limited.
Walmart Marketplace
Shaazford: yes. Pirawna: limited.
TikTok Shop
Shaazford: yes. Pirawna: no.
Shopify and DTC builds
Shaazford: yes. Pirawna: no.
Google and Meta ads
Shaazford: yes. Pirawna: no.
Email and SMS
Shaazford: yes. Pirawna: no.
AI-influencer content
Shaazford: yes. Pirawna: no.
We publish our pricing.
Most agencies and tools make you request a quote or a demo. Pirawna does not publish its pricing; engagements are quote-based. Shaazford publishes a flat $1,600/mo starting price, with no setup fees and no percentage of your ad spend. You can see every tier on our pricing page before you ever talk to us, and start anytime on our subscriptions page.
Who actually does the work.
The biggest hidden risk in any agency or tool is the gap between what is promised and who actually does the work. Pirawna runs accounts through a US-based in-house specialist team. We built Shaazford to close that gap: a senior operator owns your account from day one, backed by specialists in PPC, SEO, design, and catalog, with the founders on your strategy calls.
We lead with revenue, not dashboards.
Across our partners we have managed more than $50M in client revenue, with an average of 180% growth in the first six months after we rebuild listings, restructure ad strategy around profit instead of ACOS, and add the channels that fit each brand. Figures reflect results managed by our founders and team. Client names kept private.
What is the main difference between Shaazford and Pirawna?
Pirawna is a full-service agency, managed, a boutique, US-based Amazon agency focused on PPC, DSP, and listings. Shaazford is a full-service ecommerce growth agency, a managed team that runs Amazon, Walmart, Shopify, TikTok Shop, Google, Meta, Email and SMS, and AI-influencer content for you, rather than a tool you operate yourself.
Is Shaazford cheaper than Pirawna?
Shaazford publishes a flat $1,600/mo starting price. Pirawna is quote-based. Compare it against what you would otherwise run in-house, and remember Shaazford does not charge a percentage of your ad spend.
Does Pirawna cover every channel the way Shaazford does?
Shaazford manages eight channels under one strategy. Pirawna covers Amazon and Amazon DSP, so the breadth and the single point of accountability are the main differences.
Do I have to sign a contract?
Not with Shaazford. We are month to month with a 30-day notice to pause or cancel, so we earn the next month rather than locking you in.
Who runs my account at Shaazford?
A senior operator owns your account from day one, supported by specialists in PPC, SEO, design, and catalog, with founder access on your strategy calls.
Which should I choose, Shaazford or Pirawna?
If you want a boutique, US-based Amazon agency focused on advertising and listings, Pirawna is a strong choice. If you would rather a senior team do the work across every channel, Shaazford is built for that. A free audit makes the call obvious.
Comparison prepared by Shaazford (Shaazfordglobal LLC). Shaazford figures are from shaazford.com. Figures attributed to Pirawna are based on publicly available information and should be re-verified periodically; last updated June 24, 2026. We aim to represent Pirawna fairly, corrections welcome via our contact page.
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