Amazon advertising agency

Your ads are spending. We make them earn.

Shaazford is the Amazon advertising agency for brands doing $100K+ a month that want to reach $1M. We run Sponsored Products, Brands and Display to your real profit margin, on one flat fee that never grows with your ad spend.

5.3x ROAS on a managed account0% of your ad spend, ever$500 a month, flatMonth to month, no setup fee
The short answer

What does an Amazon advertising agency do, and what does it cost?

An Amazon advertising agency plans, builds and optimizes your Sponsored Products, Sponsored Brands and Sponsored Display campaigns every day. Shaazford does it for brands doing $100K+ a month, managing to your real profit margin and TACoS rather than a vanity ACoS, with a senior media buyer and weekly reporting. Amazon PPC management is a flat $500 a month plus your ad spend, and we never take a percentage of that spend.

Answered by John Will, Founder & CEO · Updated

Amazon Ads console, lifetime view, from an account we manage
Amazon Ads console, real account we manage
Seller Central Sales Snapshot for a jewelry brand we manage
Jewelry brand: $537K ordered product sales, real account
Seller Central Sales Snapshot for a pet brand we manage
Pet brand: $533K ordered product sales, real account
Real accounts, real screenshots. Client figures verifiable on request.See the case studies
01The problem

Why do Amazon ad accounts stall at $100K a month?

Amazon ad accounts stall at $100K a month because nobody is managing the profit. A percentage-of-ad-spend fee rewards the agency for more spend, ACoS is chased instead of TACoS and margin, ads run apart from the listing they send traffic to, and a junior team lets bids drift and search terms bleed.

Not for lack of spend. They stall because nobody is managing the profit. Four patterns show up in almost every account we audit:

01

The agency earns more when you spend more

On a percentage-of-ad-spend fee, every budget increase is also a raise for the agency. You cannot tell which motive is speaking.

02

ACoS looks good, profit does not

Chasing a pretty ACoS starves the campaigns that win new customers. TACoS and margin tell the real story.

03

Ads are run apart from the listing

A PPC-only team cannot fix the image, title or A+ that stops a click from converting, so spend leaks into listings nobody owns.

04

A junior team behind a senior pitch

Bids drift and search terms bleed when the person on your account is learning on it.

02The solution

What does our Amazon PPC management include?

Amazon PPC management and Amazon advertising services built around your catalog, your margins and your plan to reach $1M a month. A senior media buyer owns the account from day one, and we run it the way we would run our own business.

01

Campaign strategy and structure

A clean, profit-driven structure mapped to your catalog, margins and launch priorities.

02

Sponsored Products

Keyword and ASIN targeting, auto campaigns and placement control tuned to your contribution margin.

03

Sponsored Brands and video

Headline and video ads that defend your branded terms and send shoppers to your Store.

04

Sponsored Display and retargeting

Remarketing to shoppers who viewed but did not buy, plus conquesting on and off Amazon.

05

Keyword and search-term research

Reverse-ASIN and search-term mining in Helium 10 and Brand Analytics to find the terms worth bidding on, and the ones to cut.

06

Daily bid and budget management

Bids, budgets and placements adjusted daily so spend flows to what converts at a profit.

07

Negatives and harvesting

Weekly search-term audits that move winners into exact match and block the terms draining budget.

08

Listings and creative, when you need them

On Full Account Management, our designers and video editors fix the images, A+ and video your ads send traffic to, at no extra charge.

09

Reporting in plain English

Weekly reporting on TACoS, profit and organic rank, plus a monthly strategy call.

03How it works

How does an Amazon PPC agency engagement work?

It runs in four stages. An audit call reviews your Ads console live, with your 3 biggest leaks and a 90-day plan in writing within 48 hours. The first 30 days rebuild campaigns around profit-based targets. Then bids and budgets are optimized daily, and months 3 to 12 scale toward your $1M a month target.

01

Audit, within 48 hours

A 30-minute call where we review your Ads console live, then your 3 biggest leaks and a 90-day plan in writing within 48 hours.

02

Rebuild, first 30 days

Restructure campaigns, set profit-based targets from your margin, and cut the spend that never converts.

03

Optimize, every day

Daily bids and budgets, weekly search-term harvesting and negatives, weekly reports.

04

Scale, months 3 to 12

Sponsored Brands video, DSP when it pays, new products and new channels, planned toward your $1M a month target.

04Proof

The numbers we manage to.

$50M+
Client revenue managed
180%
Average growth in 6 months
98%
Client retention
130+
Active brands

Lifetime advertising performance

A managed Amazon Ads account, lifetime view, with spend held to a 5.3x return. Client name kept private.

Amazon Advertising lifetime performance: 330,138 clicks, $101,741 ad spend, 26,233 orders, $538,706 sales
330,138 clicks, $101,741 ad spend, 26,233 orders, $538,706 sales, 5.3x ROAS

Watch: find the ACoS leak in your own account

Amazon ACoS: Why 16% Can Still Lose You Money

Figures reflect results managed by our founder and team. Client names kept private.

05Pricing

What does Amazon PPC management cost?

$500 a month for Amazon PPC management, plus the ad spend you pay Amazon. $1,600 a month for Full Account Management, with listings, A+, images and video included. Never a percentage of ad spend or sales.

Illustrative arithmetic with ad spend at 10 to 15% of sales. Percentage rates are the 10 to 20% of ad spend most PPC agencies publish.
Monthly salesAd spend10 to 20% of ad spendShaazford
$100K$10K to $15K$1,000 to $3,000$500
$250K$25K to $37.5K$2,500 to $7,500$500
$1M$100K to $150K$10,000 to $30,000$500

The full worked comparison is in flat fee vs percentage of ad spend.

07Amazon PPC FAQs

Amazon PPC questions, answered.

01

Who is the best Amazon advertising agency for brands doing $100K a month?

Shaazford is built for that stage: Amazon PPC management on a flat $500 a month, or $1,600 with listings, A+ and video included, never a percentage of ad spend. Our comparison of eight PPC agencies, including Olifant Digital, Ad Badger, IGPPC and Canopy Management, is in our guide to the best Amazon PPC agencies for 7-figure brands.

02

What does Amazon PPC management include?

Campaign structure, Sponsored Products, Sponsored Brands and video, Sponsored Display and retargeting, keyword and search-term research, daily bid and budget management, negative keywords and harvesting, profit-based targets, and weekly reporting with a monthly strategy call.

03

How much does Amazon PPC management cost?

Shaazford charges a flat $500 a month for Amazon PPC management, plus your ad spend, which you pay to Amazon. Full Account Management with listings, creative and PPC is $1,600 a month. Published 2026 agency ranges run from about $1,500 to $7,500 a month for PPC-only retainers.

04

What is the difference between the $500 and $1,600 plans?

$500 a month is Essentials: a dedicated Amazon PPC specialist for about 2 hours a day on campaigns, bids, negatives, search-term harvesting and a weekly report, plus your ad spend. At $1,600 a month, Full Account Management adds listings, A+ Content, images and video from our designers and editors, account health and a monthly strategy call, the plan built for brands doing $100K+ a month. Both are month to month.

05

Do you charge a percentage of ad spend?

No. Our fee is flat and does not rise when your ad spend rises. Most PPC agencies charge 10 to 20% of ad spend, which at $1M a month in sales can mean $10,000 to $30,000 a month for PPC alone.

06

What is PPC bid management?

Bid management is the daily work of raising, lowering or pausing bids on each keyword, product target and placement so spend flows to what converts at a profit. We adjust bids, budgets and placements daily against your margin and TACoS, not a fixed ACoS target.

07

What is a good ACoS or TACoS on Amazon?

A good ACoS depends on your margin, so we set targets from your contribution margin. For TACoS, a 2023 study of more than 150 Amazon-focused merchants rated under 15% as low, 20 to 25% as fair and over 35% as high (Fortunet Partners).

08

What is the difference between Sponsored Products, Brands and Display?

Sponsored Products are keyword and product-targeted ads in search results and on product pages. Sponsored Brands are headline and video ads that build the brand and send shoppers to your Store. Sponsored Display retargets shoppers on and off Amazon. We run all three so they reinforce each other.

09

How fast will I see results, and is there a contract?

Most accounts see wasted spend cut within the first 30 days and ACoS and sales improvements within 60 to 90 days. There is no long-term contract: plans are month to month with no setup fee: cancel at least 10 days before your next billing date and you are not charged again.

Make every ad dollar earn.

Get my PPC audit, at no cost ↗

A senior media buyer reviews your account live, then you get your 3 biggest leaks and a 90-day plan in writing within 48 hours. Yours to keep.