eBay marketplace management

eBay, run like a real channel, not a leftover.

Store build, listing and item-specific optimization, Promoted Listings, and seller performance, managed by the same team that runs your Amazon and Walmart. Most brands treat eBay as an afterthought, which is exactly why there is room on it.

Get a free eBay audit
$50M+ client revenue managed0% of ad spend taken as commissionNo long-term contractsRun alongside Amazon and Walmart
The Shaazford eBay growth cycle: audit the account, fix item specifics, optimize for eBay search, promote by margin, protect seller performance, and report to sell-through
Listed properly, found, and sold through.Shaazford / 2026
01What we do

The whole channel, not just listings.

eBay rewards complete data and strong seller performance more than clever copy. That is where the work actually is.

01

eBay Store setup and design

Store build, categories, branding, and policies configured so the account looks like a brand rather than a garage sale.

02

Listing creation and optimization

Titles written for eBay search, complete item specifics, clean photography, and descriptions that answer the questions buyers actually ask.

03

Item specifics and catalog data

The single biggest ranking lever on eBay. Every required and recommended specific filled, mapped correctly to the category.

04

eBay search optimization

Relevance, price competitiveness, shipping speed, returns, and sell-through history worked together, because eBay ranks on all of them.

05

Promoted Listings management

Standard and Advanced campaigns structured by product margin, with ad rates reviewed against real sell-through rather than left on default.

06

Pricing and Best Offer strategy

Competitive pricing, offer rules, and automatic accept and decline thresholds set so margin is protected without killing volume.

07

Variations and multi-quantity

Parent and child variation listings, multi-quantity setup, and bulk edits handled through the tools built for scale.

08

Seller performance and account health

Defect rate, late shipment rate, and cases monitored, with the underlying causes fixed rather than the symptoms managed.

09

Returns, cases and feedback

Return rules, case handling, and feedback management run to protect Top Rated status and the visibility that comes with it.

10

Reporting and analytics

Sell-through rate, impressions, conversion, ad spend, and margin by listing, reported monthly against the number you care about.

02How we work

Audit, fix the data, rank, promote, protect.

The order matters. Promoting listings with incomplete item specifics is paying for traffic to a page eBay does not want to rank.

01

Audit

Account health, listing quality, item-specific completeness, pricing against competitors, and where impressions are being lost.

02

Fix the data

Categories, item specifics, variations, and shipping settings corrected first, because everything downstream depends on them.

03

Rank

Titles, photos, and policies optimized for eBay search, with sell-through built deliberately on the listings worth ranking.

04

Promote

Promoted Listings layered on once the listings convert, structured by margin so ad spend follows profit.

05

Protect and report

Seller performance monitored, returns and cases handled, and a monthly report tying activity to sell-through and margin.

03Who it is for

Brands that are leaving eBay money on the table.

eBay still moves serious volume in categories most agencies ignore. That is the opportunity.

01

Amazon brands diversifying

A second marketplace running on the same catalog and the same team, without adding another vendor.

02

Sellers with stalled listings

Listings that used to sell and no longer do, usually because item specifics and sell-through fell behind competitors.

03

Parts and compatibility categories

Automotive and parts listings where fitment data decides whether a listing is found at all.

04

Refurbished and open-box sellers

Condition-led listings where trust signals, returns policy, and seller rating carry the sale.

05

Liquidation and overstock

Moving volume without wrecking your pricing on other channels.

06

Accounts with health problems

Defect rates and policy issues worked down so visibility can recover.

04Proof

How the engagement is built.

$50M+
Client revenue managed by our senior directors
130+
Active brand partners
0
Percentage of ad spend taken. Flat fee only.
1
Senior marketplace lead across your channels

Figures reflect results managed by our founders and team across all channels. Client names kept private. Marketplace performance varies by category, price point, and competition.

05Pricing

Flat monthly management, scoped to your catalog.

Never a percentage of ad spend. No long-term contract. Cheaper as an add-on when we already run your Amazon or Walmart.

Most brands run eBay alongside another marketplace, so the catalog work and reporting are shared rather than duplicated.

See full pricing
06FAQs

eBay questions.

What brands ask before they take the channel seriously.

01

Do you set up an eBay Store, or work with an existing one?

Both. We open and configure a new Store, or take over an existing account and fix what is holding it back. Either way we start with an audit of listings, item specifics, seller performance, and search visibility before changing anything.

02

What is eBay SEO and how is it different from Amazon?

eBay ranks with its own search system, which weighs listing relevance, item specifics, price competitiveness, shipping speed, returns policy, and your seller performance together. Keyword stuffing does not work. Complete, accurate item specifics and strong sell-through history do most of the lifting.

03

Do you manage Promoted Listings?

Yes. Promoted Listings Standard and Advanced, structured by margin rather than by category. Ad rates are set against real product profitability and reviewed against sell-through, so you are not paying a premium on items that would have sold anyway.

04

Can you fix a restricted or below-standard account?

We work seller performance issues: defect rate, late shipment rate, cases closed without seller resolution, and the policy violations behind them. We can build and submit the plan of action, but reinstatement decisions sit with eBay, so we never promise an outcome.

05

Can you move our catalog from Amazon or Shopify onto eBay?

Yes. We map your catalog to eBay categories and item specifics, rebuild titles for eBay search rather than copying Amazon titles, set up variations and multi-quantity listings, and connect your inventory so stock stays in sync.

06

How is it priced?

A flat monthly fee scoped to catalog size and how much of the channel we run. Never a percentage of your ad spend, and no long-term contract.

Find out what eBay is actually worth to you.

Get a free eBay audit

Thirty minutes. We review your listings, item specifics, seller performance, and where impressions are being lost, and tell you honestly whether the channel is worth your time.