An honest comparison.
Perpetua is a credible name with real strengths, and we respect what they have built. But if you would rather a senior team run your entire growth than operate a tool yourself, here is the fair, side by side read.
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Perpetua is an eCommerce advertising optimization software (Amazon-first ad automation and retail-media platform). Shaazford is a full-service ecommerce growth agency: a senior team that runs Amazon, Walmart, Shopify, TikTok Shop, Google, Meta, Email and SMS, and AI-influencer content for you, under one strategy, at a published flat price with no contract.
Where Perpetua is strong
Well-regarded for goal-based campaign automation and bid/budget optimization that stays approachable for sellers and agencies, a clean and intuitive interface, and its emphasis on incrementality measurement (showing which ad spend drives true incremental growth).
Where Shaazford is different
Shaazford runs eight channels under one roof, with a senior Amazon agency director and a founder on your account, at a published flat price with no contract. Walmart, Shopify and DTC, TikTok Shop, Google, Meta, Email and SMS, and AI-influencer content, all under one strategy.
How we operate
Senior from day one. A senior Amazon agency director owns your account, never a rotating junior on a checklist, and the founders sit in your strategy calls. Flat monthly pricing, never a percentage of your ad spend.
Side by side.
The honest read on how each is built. Competitor details are from publicly available information and should be re-verified periodically.
What it is
Shaazford: full-service agency, done for you. Perpetua: eCommerce advertising optimization software (Amazon-first ad automation and retail-media platform).
Starting price
Shaazford: $1,600/mo, published. Perpetua: Subscription SaaS with demo-led sales and a limited public rate card. Model generally combines a monthly base fee on….
Pricing transparency
Shaazford: published online. Perpetua: verify current pricing on their site.
Channels covered
Shaazford: 8 channels, fully managed. Perpetua: Amazon advertising as the primary focus (Sponsored Products, Sponsored Brands, Sponsored Display, and DSP), plus Walmart and other….
Contract
Shaazford: none, 30-day cancel. Perpetua: varies, verify.
Who does the work
Shaazford: senior Amazon agency director, done for you. Perpetua: software you operate yourself.
Every channel, one team.
Perpetua focuses on Amazon advertising as the primary focus (Sponsored Products, Sponsored Brands, Sponsored Display, and DSP), plus Walmart and other…. For anything beyond that, verify their current scope. Shaazford covers all of the below, done for you, under one strategy and one bill.
Amazon full-service management
Done for you, under one strategy.
Amazon PPC and DSP
Done for you, under one strategy.
Amazon SEO and listing optimization
Done for you, under one strategy.
Design and A+ Content
Done for you, under one strategy.
Walmart Marketplace
Done for you, under one strategy.
TikTok Shop
Done for you, under one strategy.
Shopify and DTC builds
Done for you, under one strategy.
Google and Meta ads
Done for you, under one strategy.
Email and SMS
Done for you, under one strategy.
AI-influencer content
Done for you, under one strategy.
We lead with revenue, not dashboards.
Figures reflect results managed by our founders and team. Client names kept private.
We publish our pricing. We name who does the work.
Most agencies and tools make you request a quote or a demo. We do not.
Pricing and transparency
Shaazford publishes a flat $1,600/mo starting price, with no setup fees and no percentage of your ad spend. You can see every tier on our pricing page before you ever talk to us. For Perpetua, verify their current pricing on their own site.
Who actually does the work
The biggest hidden risk in any agency or tool is the gap between what is promised and who does the work. With Perpetua you get software you operate yourself. At Shaazford, the senior Amazon agency director you meet runs your account, backed by specialists in PPC, SEO, design, and catalog, and the founders join your strategy calls.
What is the main difference between Shaazford and Perpetua?
Perpetua is an eCommerce advertising optimization software (Amazon-first ad automation and retail-media platform). Shaazford is a full-service ecommerce growth agency that runs Amazon, Walmart, Shopify, TikTok Shop, Google, Meta, Email and SMS, and AI-influencer content for you under one strategy, rather than a tool you operate yourself.
Is Shaazford a good Perpetua alternative?
If you want a senior team to run your entire growth engine for you at a published flat price with no contract, yes. Perpetua is a strong choice when its focus matches what you need. A free audit makes the call obvious.
How is Shaazford priced compared to Perpetua?
Shaazford publishes a flat $1,600/mo starting price and never charges a percentage of your ad spend. For Perpetua, verify their current pricing on their site.
Do I have to sign a contract with Shaazford?
No. We are month to month with a 30-day notice to pause or cancel, so we earn the next month rather than locking you in.
Who runs my account at Shaazford?
A senior Amazon agency director owns your account from day one, supported by specialists in PPC, SEO, design, and catalog, with founder access on your strategy calls.
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Comparison prepared by Shaazford (Shaazford Global LLC). Shaazford figures are from shaazford.com. Figures attributed to Perpetua are based on publicly available information and should be re-verified periodically. We aim to represent Perpetua fairly; corrections welcome via our contact page.
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